Articles

Are You Sales Phobic?

Are You Sales Phobic?

“Success isn’t a result of spontaneous combustion; you must set yourself on fire” Arnold H. Glasgow If you’re like me, and most business owners I work with, you started your business because you have a particular talent, skill, or passion; not because you like, or want to sell.  Although some sales people do start companies (I believe it’s the exception), […]

Mom’s Home Office: Starting Your Own Business in the Basement

Mom's Home Office: Starting Your Own Business in the Basement

Working from home is a dream for many people, but for stay-at-home moms it’s a particularly useful concept. However, a home office does have both pros and cons that mothers should consider before pursuing a telecommuting job. Working From Home or Telecommuting? Being able to work from home is an appealing concept for women today. The cost of starting a […]

I’ll Do It Later

I’ll Do It Later

“I love deadlines. I like the whooshing sound they make as they fly by.” Douglas Adams Let’s talk about the P word. Procrastination. If this is you, this pervasive, habit effects every aspect of your life. As a procrastinator you typically under perform, limiting success and the life you want to live. It dampens your ability to take action, creates […]

Facebook Strategies for Small Businesses and Startups

Facebook Strategies for Small Businesses and Startups

Tapping into social networks as marketing platforms is essential for small businesses and startups looking for a wider customer base. Maximizing social networks will effectively connect businesses with consumers, increase brand awareness and promote services — all traits of success. If you haven’t set up a page on Facebook, you’re excluding products and services from the entire digital market. Enhance […]

Small Businesses Face Large Problems with Identity Theft

Small Businesses Face Large Problems with Identity Theft

Identify theft allows someone to pretend to be you until they’re caught- they could get in touch with your customers, tie up your bank accounts and credit lines, and otherwise ruin your company’s reputation and credibility. In some cases your company could be held liable for damages. Your Physical Assets at Risk You wouldn’t leave your front door wide open […]

Business Disasters! Worst Case Scenarios & How to Prepare

Business Disasters! Worst Case Scenarios & How to Prepare

“I’ll do it when I have time”. This is one of the most common things I hear every day from busy, small business owners. It’s understandable, most of you are juggling many things on your plate.   As it should be, you’re busy keeping revenue flowing in and keeping your customers happy –  the business of business often falls by […]

How to Double Your Effectiveness with Everything You Do

How to Double Your Effectiveness with Everything You Do

Time, money, energy – three things every business owner I know wants more of.  You’re smart and you know as well as I do you’re not going to find a long term solution and solve this problem by putting your nose to the grindstone and telling yourself to just work harder. In addition, there are some common mistakes I bet […]

The Most Overlooked “Must Do” of Marketing

Everyone knows that marketing is really a fancy business term for “putting yourself out there”.  And, true to human nature most people have some degree of resistance to becoming as visible as necessary to achieve success.  Fact – if you want to make more money – you have to build tolerance and capacity for being “out there” publicly.

Inspiration Comes When You Least Expect It

Inspiration Comes When You Least Expect It

It’s so good to be back. It’s been a year since I stopped publishing my newsletter and actively engaging with my Path of Purpose community. For over eight years writing was part of my routine- part of my identity, part of my success and one day I woke up and realized I was tired and needed a break. With a good […]